I feel, that as a photographer, I am responsible for producing work that has integrity and is capable of withstanding interrogation. I am responsible for seeking opportunities for continuous improvement as a result of exploring new areas of creativity. Furthermore, I am responsible for working in a way which portrays photography as a professional occupation, adhering to professional and ethical standards.

I am responsible to the public audience for producing work which is unbiased, unprejudiced, informative and which acts to document.

I am answerable to several people in different areas.

Firstly, I am obliged to clients to fulfil creative, technical and contractual requirements within the agreed timeframe and within budget.

I owe a duty to myself to be the very best photographer that I can be.

Finally, I am obliged to my family to offer work of the highest standard at all times in order to secure ongoing revenue.